The phases of the corporate life cycle
Seed Stage
As a young company, you create the basis
- What is our story?
- What did we start the company for?
- What problem are we solving (is it one)?
- Is it innovation or invention?
- What is our product & business model and is it realisable?
- How we tick?
- What are or can we excel at (USP)?
- How do we best set up the company?
- How do we finance the company?
- Where do we want to be in 10 years’ time?
- What is our core product?
- When (MVP) and how do we find our first customers?
- Why should someone buy from us?
and we support you
When founding your company
During the initial set-up of your company
When looking for investors
When approaching customers
with coaching, interim management or consulting
Start-Up Stage
As a youthful company, you take off
- Who do we want to look after (core customers)?
- Who are my cooperation and sales partners?
- Which products or services drive our sales?
- How, when, which & with whom do we open up (new) markets and/or countries?
- Which people / employees do we need and how and where do we find them?
- How and where do we reach our core customers?
- What are we particularly good at (core competences)?
- Where do we want to be in 3 years’ time?
- How do we build an organisation?
- How do we cross the valleys of death?
- How do we test our market approach without losing too much time and resources?
- How much cash do we need and when?
and we push your success
with the development of your company and business model
with sales and business development
with operational set-up and management
through (scale-up) coaching, interim management or consulting
Scale-Up Stage
Now you can scale your company and your markets
- How and which management system do we install?
- What organisation do we set up and how do I keep it synchronised?
- What skills and competencies does the company need?
- When and how do we adapt our business model?
- Is our product or service marketable in other markets?
- How, when and with whom do we test this?
- Which partners do we need and how do we acquire them?
- How do we make sure we have the right people in the right jobs doing the right things right every day?
- How can we measure whether we are on track at all times?
- How do we build a high performance team?
- How do we stay agile?
and we activate the sustainability of your success
with the implementation of a company operating system
with (international) sales and business development
with the further development of your company and business model
through scale-up coaching, interim management or consulting
Realisation
First of all, we work to gain clarity about your goals, which we ideally formulate SMART (specific, measurable, attractive, realistic, time-bound).
We measure the implementation against the achievement of the previously agreed key results (KPIs)
Objective
Clarity about the benefit; what are we doing this for?
Key Results
Clarity about the result: What do we want to have achieved measurably by …?
“Definition of Done”
Key initiatives
Clarity about the activities and drivers: what do we need to do to achieve this?
Owner
Clarity about responsible owners.
Who is “accountable”?
Deadline and KPI
(Kept Promise Indicator) Transparency about effectiveness